MUJI is a global retailer of furniture and homegoods, cleaning and organization, apparel and footwear, health and beauty, as well as luggage and travel accessories, known worldwide for its essential products that are minimalist, high-quality, and functional. Established in Tokyo in 1980, MUJI now operates in 31 countries around the world offering over 7,000 products across categories.
MUJI’s philosophy focuses on simplicity and streamlining across all aspects of design, production, and retail - eliminating unnecessary waste, branding, and packaging where possible, in order to provide reasonable prices while maintaining value. The result is MUJI’s consistent minimalist aesthetic seen across all product-lines, maintaining natural, neutral colors and avoiding any fleeting trends. MUJI’s products are designed to be long-lasting and universal through its modular sizing systems, allowing customers to easily add to their collections over the years. MUJI considers the perspective of its customers in order to identify and deliver essentials that are highly functional and eliminates any inconveniences.
An integral part of MUJI’s business is engaging with local communities where MUJI stores are located, by a variety of in-store events and workshops, including the MUJI Community Market which allows multiple community businesses to sell their speciality offerings in MUJI locations. MUJI takes a holistic approach to customer needs in order to provide trusted services and contribute to a sustainable and supportive organization.
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